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Children's

Al Roker shares his love of weather with kids

Weather Hunters is the brainchild of Al Roker — weather presenter, journalist, television personality, and founder of the production company Al Roker Entertainment. Weather Hunters aims to show young kids how weather affects our daily lives, and to inspire young audiences to pursue a future in STEM. Understanding that representation in the media is critical to helping shift the narrative on “who can do science” and “who can participate in science,” the Weather Hunters cast includes diverse characters to reinforce the importance of BIPOC contributions in meteorology and related fields.

A national corporate sponsorship of Weather Hunters will feature your brand in front of engaged parents and kids, as well as show your employees and customers that your company is committed to promoting diversity and inclusion, and championing the development of STEM education in children.

Weather Hunters promo image

Sponsor Benefits

  • Two 15-second on-air spots per broadcast
  • 15-second pre-roll on full episodes streaming on digital platforms
  • Linked logo on every page of the series site
  • Custom bridge page with sponsor message targeting parents
  • Opportunity to purchase display banners on PBS KIDS for Parents website
  • Special “Corporate Sponsors” section on series page on PBS KIDS for Parents, with text and link
  • Engagement on social media platforms
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